Sitap

Date:
sep 2021 - dec 2021
What we’ve done:
UX/UI design • MVP Design • Service design • Website design

Sitap is a sevice system that helps companies bring wellbeing to their employees by providing tailored solutions into the workplace

What I did

I went through all the stages of the Service design journey. I conducted user research, analysed the results, created and defined the service system and crafted immersive touchpoints including a cutting-edge app and websites for both, companies and employees. As a result I had a ready-to-pitch MVP of a service, primed to deliver an unparalleled experience.
Scoping
Problem exploration
Solution
Development
Business model
Definition

Research results

What companies are doing
Standardized solutions

Companies tend to offer solutions without considering real employees’ needs
Organizational constraints

Activities offered come in conflict with employees’ tasks and schedules

Positioning map

Main digital touchpoints

The companies have access to Sitap’s platform through the web and mobile app. This platform is also the touchpoint for employees to communicate their pains and to attend on-line trainings in case they cannot access to them at the workplace.
Sitap helps companies who want to build a culture of wellbeing in a workplace by providing them tailored wellbeing solution.

Sitap connects companies and the trainers that fit the employees’ needs.

Positioning map

What Sitap helps with

Team of the project

Francesca Castioni
Swimmer
Claudia Alvarez
Cyclist
Valeria Goncharova
Crossfitter
Eleonora Dussin
Gymnast
Chiara Carovelli
Salsa Dancer
Identifying employees needs
Connecting companies with fitness trainers
Choosing activities for companies
Providing audiovisual material for instructors